Bumble Bizz (https://bumble.com/bizz)

Move The Dial (https://movethedial.com/)

Somewherelse (https://somewherelse.co/)

​

Bumble was given a 10 x 10' activation space on the main floor at the 2019 Move The Dial Global Summit in Toronto. They wanted to offer professional head shots to encourage profile creation on the app in real time. The headshots would take up half the space, and in the other they were looking to facilitate and encourage conversation and connection among the guests. 

​

Our activation concept contained 2 main components, "a seat at the table," and "Move the convo." We created a colourful and on brand living room setting that allowed people to relax and connect. We filled it with soft furniture, and tried to pay homage to the French Idea Salons, run primarily by women. To further the networking potential of the activation we wanted to enourage the sharing of common interests with an interactive table / conversation starter. Guests were encouraged to use the Bumble Convo Generator table  by spinning the arrows, and using the prompts to guide conversation.